Function Friday: White Balance

Want to take better photos? Who doesn't?

Sometimes we find that our images have color casts that we don't understand, that are distracting.

By learning a little bit about light, and how your camera works you can make a simple adjustment and have a HUGE impact on your natural light images.

White Balance (WB) 

simply refers to the camera mode that allows you to control how your camera sees the color temperature of light. 

By selecting the correct mode - your camera can correct setting White - back to White and saving you countless hours of photo editing and stress! 

If you haven't already - you can print these Keycards and keep them in your camera bag for quick reference!

<Get the first set here>

<Get the second set here>

This double use Key Card lists both the different WB modes and WHEN you want to use them along with a kelvin guide to the color temp / type of light. 

Your most natural light, is during midday - or when you are using flash or strobe lights. 

However, as a photographer you get to choose when utilizing your natural light environment adds to your images - and when it needs to be corrected out. 

This cutie was taken in the shade during the morning and you can see the blue behind her while blurred should be cement (grey) Personally I choose NOT to correct this with WB because it really makes her eyes pop. 

Where in this image I selected to utilise my WB to remove the cool blue tone because I felt it made her look too pale and it seemed to fight her personal style.

WB is absolutly your friend if you are doing portait work - but another BIG place to use it is product photography. If you are an online retailer doing your own images - this is a tip you want to use! 

The Crypto Crud

It's malicious, a virus designed to prey on the one thing people hold so near,
and yet are typically so horrifically undereducated about protecting.
Have you heard?
 Are you at risk?

The newest in a round of computer viruses is making it's way around in cyberspace. This one comes to you via email and is usually embedded into an attachment that you download and open. The ultimate goal of this infection is to hold your computer
 ransom and encrypt your files until you pay the fee to have it removed and the files decrypted. 

The reason this newest virus is making the news... the type of file it is targeting..

Your Images.

 

After the system becomes infected, the CryptoLocker Virus will immediately start popping up on the computer.  If this happens, the best course of action is to remove it immediately.  The longer it stays on the system, the more difficult it becomes to remove and the more damage it can do to the system.

The easiest way not to fall prey to such a virus is to not open attachments that you are unsure of. Even if the email comes from a known account... if it is just a web link, or an attachment with a generic greeting... you should CALL your friend and verify that they sent it to you first!  
Be smart, use some common sense when your dealing with anything online! 

You wouldn't walk down the street waving around a million dollars in cash right?

There are a few additional steps you can take to protect yourself! 

Not just from this newest threat but for all the others that will come after it.

Thankfully many security and virus checker programs are already coming out with updates in order to find and remove this virus. If you don't already have something like...

Kaspersky

(What I use, and have had great luck with as a anti-virus, internet security program)

or

Hitman Pro 

(which is a secondary line of defense, that I also use.) 

I suggest you look into a virus / malware security program that would best suit your needs. 

While I use these two... there are several options out there and I suggest you do your research in selecting your own.

If you're online, on a computer or any device that also contains important documents or images you want to protect that you make sure you install some sort of virus and malware protections. 

Yes. DEVICE. Even your smartphone or tablets could be suspepable to viruses and malware.

The second step I suggest would be to BACK UP your images regularly.

Back them up to a removeable harddrive, a NAS, the cloud... Disks, USB....

I suggest at least 3 different options. 

I personally drop our family images onto disks and keep a copy in our fire/waterproof safe along with a copy that is sent to Grandma, so we have one complete set "off site" so to speak.

I also use BACKBLAZE

which is a cloud based backup system that copies your ENTIRE system, as many hard drives as you want, for roughtly $5 a month. You can set it to run at night, so you have a continuous cloud backup. 

I personally like Backblaze over other cloud backup systems because you can download a whole drive, or 1 file. You can also order a drive or USB of your backup to be shipped to you if your entire computer crashes. Many people find sites such as Dropbox, or even their Google Drive account a suitable option for an online storage option for documents and image storage.

It's peace of mind. 

I also, backup all Images (personal and professional) to a removable hard drive weekly as well as a NAS (Network Attached Storage) which is basically several Hard Drives that are connected to my network. It backups any changes, or new files each night.

I don't believe that this is the first, nor will it be the last virus that will seek to attack at the heartstrings of your family... those things that everyone holds most precious... your family.

Your memories. 

I can not begin to tell you how many clients and friends I have heard crying and devastated that their images have been lost... either from computer crashes, virus, or (eek) a lost phone.With the release of this newest virus it's a good time to remind each of you how easily digital files can be lost.

However, if you take a little time... spend a minor amount of money you can safegaurd yourself!

The Shutter Priority

Did you know that changing your shutter speed can change the feeling on your images!

This handsome young man is constantly on the go! What better way to capture that spirit and the energy he has than to slow my shutter slightly and capture some motion blur as he waves his hands at me?  If you don't do anything too drastic you won't have a super blurry mess! The secret to this is CONTROL! A little change makes a big difference!

Verte Tip: Shooting a sporting event? Set your camera to the "sports mode" It sets your camera to a fast shutter which FREEZES action! (Or use the S priority (shutter speed) and do it manually!)

Scintilate

scin·til·late

[sin-tl-eyt] Show IPA

verb (used without object), scin·til·lat·ed, scin·til·lat·ing.

1.

to emit sparks.

2.

to sparkle; flash: a mind that scintillates with brilliance.

3.

to twinkle, as the stars. 

Today is Dictionary day!!! In our school they celebrate by dressing up as words for the day!  

I wish I could take credit for the fantastic word... however I owe the idea to the fab Kristina from 

http://www.joyfullysmitten.com/

I thought that it was the perfect note to end our week on! 

Keep on shining!

Family

One hundred years.

That's a long time.

It's even longer when you look at it in one image. This image was over 5 years ago, but I can't help reflect back on the moment while we explore our topic this week. This was taken on the weekend of by grandpa's 100th birthday, just months after my daughters birth. We are extremely lucky that my child has gotten to know her Great Grandpa, who is still living on his own, alone and every bit as feisty (and maybe more so) then we remember. When you reflect back on those things that are important to you this week, I hope that you have a few simple memories like this.

VERTETIP: Looking at the camera isn't all it's cracked up to be. Sometimes the true expressions in the moment are much... MUCH more important. Capture the moment, not the perfect shot.

Gearing up for Family.

It's that time again! Family Portrait time! I know so many of you go in for portraits, or take advantage of being with family on Thanksgiving to knock out your Holiday Images.

Everyone always asks.... What do I wear!

Well... lets talk about what NOT to Wear first......

 Gone are the days of "matching" everyone in the same outfit... it didn't really look good then... and it would be the last "retro" style I would suggest today! This particular example provided by http://awkwardfamilyphotos.com/ Also shows a PRIME example of why stripes...  thick distracting patterns in general in an overwhelming amount are a poor choice.

Plus, because two great points are not enough.... lets talk about the color choice! Red... in particular the bright red like this image... BAD. Red close to your face brings out every red blemish and cheek there is, even if your skin tone isn't normally reddish, it will be if you wear it because (as you know, if your a regular reader here) colors reflect light and impact your subject... so if your reflecting red light around the things that it is closest to is going to absorb it... and that means your face picks up that red tone.

So what's a current stylish way to pull of Stripes? Or do something colorful... or even "match" Take a look at this sample I found from Brenda Landrum.... this is a PERFECT amount of color, patten.

By combining neutrals, and adding in pops of color or pattern everyone gets to showcase their personal style in a casual comfortable way... while still matching as you do different combinations during your session.


VERTE TIP: Never buy clothes for a photography session that you wouldn't wear everyday. If you don't normally wear "Sunday best" you wont look good in it for your portraits. It's ok to highlight a personal style... so if your daughter is a little more Rock and Roll, and your a little more Country... its OK! Opposites work! Just toss in something you can both live with, like a good ol'pair of jeans then she can have her leather, or skull shirt and you can be a little more reserved ... and it totally WORKS!

Plus it makes an amazing portrait because it's uniquely YOURS.

Tuesday Tip: Soft Focus Filter

This is one of my favorite cheats or photography hacks!

A Filter, is something an item that attaches to your camera lens and typically changes something. We have talked about using a UV filter to protect your lens... and I STRONGLY believe everyone should have one on every lens they own. It's clear and it doesn't effect your photos - but it provides awesome protection against dust, scratches and falls for your lens at a very reasonable price.

I am not a filter nut, however I get a TON of use out of my Polarized Filter, which is like sunglasses for your camera. It reduces the reflective light and adds contrast to your images. It's super awesome for darkening skies and removing reflections in glass, and water... I use mine ALL the time!

But, one of my favorites is the soft focus filter... This was probably used a little too much in the 80's and 90's portraits... and it was the spring board for the "center focus" filters which blurred out all but the face in the middle of the portrait.  However, I find that this "hack" of one of the most popular filters for portrait photography... is not only convenient and practical... but looks AWESOME!

All you need is a Rubber Band... and Tulle.

 

Simply use the rubber band to hold the tulle tightly to the front of your lens No wrinkles. Be sure to hold the extra down away from your flash and so it doesn't go back into the field of view. I use white when I am shooting on a light background or outside, black tulle when I am on dark backgrounds.

This creates a sort of diffusion, or soft focus filter effect. As you can see by my fab model below... 

No Filter

Stinking kid wouldn't take a bath, so you have to forgive the creepy model. 

However, you can see there is a lot of shine on the hair and face... and you can see a lot of whispy frizz in the hair. On a regular person you would see all the uneven skin tone, even blemishes and all the wrinkles. 

1 Layer of Tulle

With this simple step while shooting you see the shine and wispy hairs are reduced... on humans you would see some evening of the skin tone, less reflections from shiny skin... even smother appearing wrinkles and blemishes. 

Is it removing them.. no. But without spending time in Photoshop, it is giving you a solid option to add a natural, softer look to your portraits.. for virtually free. The best part about this... is it is easy to carry, tucks into a pocket...and unlike my filters it doesn't mind going through the wash when I forget to take it out of those pockets! 

Happy Shooting!

Tuesday Tip: Family Portraits

Summer. The ultimate time to get outside, and focus on family fun! Many people take vacations, and attend family reunions, go to weddings... its all part of the Family Photo Season!

Today, I wanted to give you a couple "out of the box" tips for capturing those family moments, without setting up a big "to-do" or stressing yourself out! You can add a lot to your basic snapshot by following a just 2 basic photography guidelines.

1. Learn some basic poses. If your taking group images, nothing ruins a good portrait like poor posing. It doesn't need to be any big deal! By utilizing this basic triangle you can successfully shoot 2 - 20 people in a snap!

The Stair, is created when one subjects eyes are in line with the others chin.

You can easily add people, by going from a single stair to a triangle.

Now you can add as many triangles to your image as you have people!

The key to this - is not to put anyone's head directly on top of someone else... you have to leave room to see part of their chest and shoulders! 

Tip: Keep children and babies in front, not only will this help you get their attention if they are close together, but it will also keep them from looking oddly small due to them being farther away!

Another classic pose is the: LINE

It doesn't get easier, just put everyone on the same line in front of you! 

2. Learn a couple easy rules of composition. These rules apply to all types of photography, and are common in all different types of art as well!

This shows you some guidelines for what's called "The Rule of Thirds" it simply states that 2/3's your image should be subject and a 1/3 dead space. (or vise versa). You see this a lot with off centered portraits, and landscapes like beach images where the horizon line will be the bottom 1/3 and the setting sun and sky will fill the top 2/3's!

Another MUST have in your bag of tricks is...

If your subject is wider then they are tall, shoot Horizontally.

 Taller then they are wide? Shoot Vertically!

I hope you put these super simple tricks to use this summer! Remember, it's more important to capture the moment... then to capture the moment perfectly. Relax and have FUN!

Top 5 Things you can do for great Wedding Portraits

Even if you have hired a professional photographer, and followed all my other advice from this months (Love posts), there are still a few things you can do on the day of your wedding to have a dramatic impact on your images!

In my 20 some odd years of being in the photography industry I have done countless wedding, bridal and event photography. In that time I have been able to be a part of all stages, from assisting, to being the “main” photographer, to editing, creating video, and even printing the end product. In that time I have really learned to appreciate the art behind wedding photography.

 Did you know as a bride, attendant or even a guest there are countless things you can do to help a photographer and insure the images that are captured are priceless keepsakes for generations? Here are my top 5 ways of insuring great wedding portraiture!

#1 The Shoot List.
First as a couple, be sure to create a “shoot list” with your photographer. This list is the combo of shots you need it should look something like…
Bride/groom
Bride/ Groom / Grooms mom (Anne)
Bride/ Groom/ Grooms mom / Step Dad (Frank)

This list should be done in advance and copies should be on both you and the photographer’s side. A real wedding photographer will have the basics memorized- but as in many modern families there are people you want in, people who may need to be on the end to be edited out later (you laugh but we all know its true!) and even ex’s who cant be stood next to each other. The more information you can give ahead of time for these little notes, as well as the REALLY important shots you want. Like… if you HAVE to have a photo of great-great grandma and the newborn… you should speak up prior to the chaos.

#2 The Assistant
Any wedding photographer worth their salt will not be doing this solo and the shoot list will be the assistants guide to make sure everything the bride want gets done. He/ she is the backbone so to speak, and the backup. They are also the “go to” in most photographer / assistant relationships. The photographer is there for the bride. The assistant is there for everyone else. If your mom wants a shot of something, she should be told to go to the assistant with it. The assistant will either take the shot (if they are a second shooter) or will be sure to have the photographer do it. Or will at the very least be able to handle the situation without distracting the photographer away from the bride. You should clarify the role of the assistant or additional shooters in your pre-wedding consultation you’re your photographer before the wedding, and be sure to inform your bridal party… and vocal family members whom they can and cannot go to with requests.

If there is no assistant (or even if there is) you should also assign Aunt Betty (who always wants to help, and knows most everyone… you know the one.. ) to assist the assistant. Or, better yet find one from each side of the family, give them a copy of the shoot list, and let her be the runner during the bridal portraits. This can save a lot of time! The photographer or photographers assistant can say who they will need next, and she can go get them. She can also watch to make sure each combo you need is getting done… because trust me – you wont know! It also makes her feel important and keeps her from going to you with everything she thinks needs done.

#3 The Kit
I highly recommend this kit to every bride. Go to the dollar section of your local drug store or big box market and pick up these handy items.

1.  A small sewing kit (includes tiny scissors, thread and needle, add safety pins and several boutineer pins (craft needles) to it if needed)
2.  A pack of Mary-Kay blot cloths ($5) or some round cotton pads (dollar section) to blot shiny areas during the day- don’t forget to use them on you and your groom!
3.  Extra lip gloss /lipstick, powder and WATERPROOF mascara
4.  Nail file, clippers, and basic polish – you know one of your bridesmaids are going to need this.
5.  I also recommend Tylenol, Advil, Tums, and a Powerbar.

Now the tricky part to this kit is making sure you have it with out – ALL the time. I suggest you give it to your maid of honor and put her in charge of making sure you touch up makeup and blot about every half hour. (or before each “stage” of the day at least) I have seen these kits cleverly attached to bouquets or as a cute handbag to carry all day.

#4 The Smile
Everyone should be forewarned that especially in today’s technologically crazed world, it is best to assume someone; somewhere is taking your photo, especially on your wedding day. Everyone should keep good smiles, and shoulders back, sit up straight etc… all day. Nothing looks worse in your church shots then the one bridesmaid or groomsman that is hunched over, or picking their teeth. While your photographer can (and should) do something about this in your formal shots, during the ceremony there is nothing they can do! As a bride and groom, you should always have a smile… remember to excuse yourself to the restroom to pat your underarms dry, checking for food in your teeth, or touching up make-up.

 Last… PLEASE remember a wedding is no place for gum! Your photographer will thank you for not making them edit out bright blue gum from open mouths! Fact: Some will charge you extra for it, and they should!!!

#5 Go the extra mile.
Professional wedding photographers all have a different view on the next subject. But most I know agree. If you are having a buffet, or sit down dinner it is not a good time to be doing photos. NO ONE likes having those table shots done, food in teeth and all! It is a good time to let your photographer breath, sit down, swap batteries, or reset gear for the party portion to come. Discuss in advance what your photographer typically does during this time. It is the polite thing to include your photographer (and crew) in on the meal. Some photographers will flat out refuse, while others may tell you they may take a small portion in to the kitchen area or somewhere away from guests, some may outright thank you for being so generous, and some may be even be expecting it! I find that the longer you expect them to produce amazing images, the more you should expect to feed them! This also is a nice way of thanking them for everything they are doing! Yes, they are paid to be there, but if they pass out from lack of food or dehydration think of all that equipment they are likely to break… and moments they will miss as they are carted away in an ambulance!

Found on the Wedding Bee

Tip: If you want a shoot of everyone who attended your wedding, rather then doing table shots ask for a photobooth, or photoguest book option. Or even set up an "upload" station with a laptop or cards to where they can send their own snaps of your wedding to you!

I hope these tips come in handy! I know my past brides and friends have always appreciated them!

Q and A, Verte Style

I reached out to some bloggers, crafters, shop owners, clients, friends... you know my Peeps and asked... "What don't you know?" then I clarified... about weddings, photography and such! Then I took the most popular, or uncommon and stuffed them into this post! Ok, some are paraphrased, or changed to protect the innocent.  But still... Enjoy!


Why are all my images blue?
If ALL the images are blue, outside, inside, with and without a flash then your sensor may not be working correctly. More likely you mean "why are my indoor" photos blue. Reason, you have lights where the color temperature is in that 4000-7500 K range... sometimes you find that in the "daylight" or "soft" balanced bulbs. Solution: Shoot with a flash, or find the WB mode and adjust it to balance your whites back to white! (by the way... this also answers the questions "why are my images red, yellow, orange, or green" it all has to do with the light your shooting in. More Help

Why do photographers charge so much?
1. Time.
2. Education
3. Equipment
4. Everything else.

Let's face it, we talked enough about why those big professional SLR's look better, but a "good" portrait lens can run easily 500-900$ and that's not even the "Better" or "Best". A professional photographer can have thousands of dollars in basic camera gear, not to mention bags, backgrounds, lights, props, rental space, advertising, oh and the computer and processing... not to mention having to stay on the frontier of an ever changing digital field now. Where do you expect that money to come from?

Since you don't do weddings... who would you recommended?
Let's just clarify.... I don't advertise for weddings... I don't want to tote around an assistant and deal with the choas anymore, I have done my time! However, if your throwing a party in Houston or Denver, I would totally talk to you about it! Small backyard or informal occasions are totally where my heart is right now.

However, if you want to go all out and really do it up in style. Nationally, hands down book Theresa J Photography. She and her husband Tim shoot as a team, they travel to you.. and they are the sweetest, goofiest most amazing people ever... oh yea.... and crazy talented! If I needed a photographer for myself - that's who I would call.

My daughter wants to be a photographer, where should she start?
In business school.
It is the best advice I can give anyone wanted to run their own business. You can pick up a minor in arts or photography, but the money you put in on a solid business education will hands down do you better then anything else! Most of running your own photography business is marketing, advertising and accounting!

I need help with my shop photography, what would you recommend?

1. Turn off your "camera shake" mode (that little hand with the shake marks) despite what the salesman told you it DOES not make your photos more clear. It has NOTHING to do with focus.
2. Add more light- I don't care - you need more I promise.
3. White balance is your friend. Use it.
4. INVEST in your products and just let me do them. (ok shameless plug) But, seriously up your prices $2 to cover the extra photography cost and stop spending time doing something you don't enjoy, are not good at, or are just plain frustrated with! Your clients, and new clients will buy more because they can see the quality of the product.
5. Stay tuned... I will be having many more posts on this subject coming up soon!


What do the numbers on my lens mean?
When you purchase a lens you will see numbers or the type of lens listed something like this:

AF-S NIKKOR 16-35mm f/4G ED VR

16-35mm is the Focal Length (the smaller number the wider view you will get. 50mm is considered "prime" or what your eye would see kinda like if you held your arms in a v in front of you. Everything over 50mm is telephoto. The Larger that number 100, 200, 300... the closer your lens can bring subjects to you or "zoom in" on them, if you will. 

Image from Digital Camera World

   

f/4G: This lens has max aperture of 4/f. That means that the aperture will not open more then that with this lens... so no matter what you do you wont be able to shoot at 2.8f with this lens.

Some show this as f3.5-5.6 which means the max aperture will vary depending on what focal length the lens is at... at its max telephoto it will only go down to 5.6 where at its widest focal legth (smallest number no zoom) it is capable of 3.5

You also might notice a number on your lens cap like 72mm or 68mm... that is the size needed for filters, or additional lens caps... good to know in case you lose yours! 

Clears that right up. 

Right?

 ok... that was a pretty tech answer... so here it is if you didn't understand the above

The first set 16-35mm control how much you can see zooming in and out. I suggest everyone start with a lens like 18-200 its a starter lens and all encompassing with wide angle, and good telephoto. 

The second set tells you how much control you will have over your depth of field. The smaller the number (or the first number if there is two) the more control you will have.

Easier huh! Now for my favorite question...

How many times can you get married and still justify paying for "amazing portraits"?

HA! As many times as you need to "get it right"! While in a perfect world this would mean getting married over and over to the same wonderful person (without the divorce)...  but well...
I do totally think you have to spend the money each time... because if you have to ask...well maybe the this time will be the one that sticks!

Now, there are a lot of other things we could dive into... on any of these topics! I will certainly cover more with lenses and aperture, along with product photography in the not to distant future.

I thought I would knock out some random ones on a Q and A format and see if you all liked it! So now it's your turn... let me know if I should make this a monthly / weekly post! Would you like to see it again? What questions would you ask!?

   

 

The Photographer Search pt.2

Now you know where to look... but other then price and style what should you be looking FOR in a photographer... Here is my list of things to look for or ask before meeting with the top candidates.

Most of these questions can be answered by viewing someones website. If you don't see the answer, or it's not clear, or up to your standards either move on to the next, or if it's not a deal breaker for you then ask for clarification or explanation on the phone prior to meeting. If your mind is at ease, and you like the style and price THEN put them on the short list of photographers to meet with! Remember, you want that list to be around 3. 

1. Stability. 

•  Look how long they have been doing weddings?
• How long they have been in business?
• Do they work Full Time as a photographer? 
• Do they have a studio location?

2. Price and Service.

• Are they in your budget?
• Does the portfolio fit your style? Can you imagine those images hanging on your walls?
•  What is included in the package?

This is where I am going to put in my 2 cents... many people will want the photographer to hand over a disk of images, maybe even unedited images because they have Photoshop experience. Don't fall into the trap of discounting a photographer because they wont offer you that. First, understand digital files (unwatermarked) are basically like negatives as far as copyright laws stand. A photographer makes money based on sales, its retail as much as it is a service industry. So first, if they hand you a disk they know they wont see you again. But more importantly, photographers have a certain pride in their work as artists... handing over a disk, especially an unedited disk would be akin to a painter drawing a paint by numbers - without giving you the number code and dumping paints in your lap. It's not a finished product, and they wont give you a price break for saving them the work.

Is this true of everyone, no. I in fact sell disks of my images. However, even the "unedited" images have been touched in some way. I don't give RAW images, ever. Every image of mine is "processed" through Photoshop, in what I call my "editing" process. That doesn't mean that I am whitening teeth, or fixing out of place hairs... it means I am choosing the "best of images" tossing the accidentals, and ones I knew were bad as soon as I took them... and doing what I do to provide you with the best images I can. I offer all my clients the right to purchase a disk with a photo release so you can print your own images, or use in shops and online if it is product or commercial images. I choose to do this not because I don't want to see you again, but in truth I don't like shipping prints nor do I have the time to hand deliver them anymore. Quiet frankly I find constantly pulling out images 3 months, or a year later to print 1 or 2 images a huge pain and super time consuming... so for me, it simply makes sense to offer a disk. In addition, I offer clients what most would classify as "editing" as a retouching service. This allows me to fix the teeth, hair, and do creative edits if you want me to spend extra time on that... at your request.  I can charge you per image, or for everything, but I charge extra for that work.

Because every photographer is different in this way, it is VERY important to clarify what they mean, and include when they say "editing". Just as it is when they say they give you a "disk" of images... does that mean you get a release to print and share also, are they watermarked... etc. I will cover more of this in the contract details.. dont miss that!

3. Registered business

• Are they registered as a business with the state? You can ask to see a business license, ask for the number, or go to your states official small business website and typically search there for the name. 
• Are they registered with PPA, WPPA, or other photography groups? This just goes towards how serious they are... are they respected by peers, well known in the community? Don't discount someone because they are not members, I know many great photographers who are not. But you may ask them why they are not.
• Do they have insurance? Not just on their gear, but what if they damage something at the location? When I was doing time as an assistant the photographer I was with took a large backdrop up an escalator for a commercial gig... and it punched a hole in the ceiling. oops. 

4. Equipment / Assistance

• What kind of  equipment do they own? ( I suggest looking for professional grade slr equipment multiple flashes, lenses... this would be someone serious about guaranteeing quality for your day)
• Do they have back up gear, what is that?
• Do they have an assistant, or a second shooter? ( the difference being an assistant, helps.. carries things, holds reflectors etc. A second shooter does additional photography when they are not helping the photographer and doubles your chances or gives two perspectives of events like the bouquet toss... one photographer could capture your face - the other the bridesmaids)
• Is the second shooter always the same? Many photographers don't have an official "go to second" but I think if you are going to have them shoot - you should be able to see THEIR work as well as the main photographer! (interview both if possible!)

5.  Turn around time.

• When do you get to see your proofs? 
• Are they printed or digital proofs
• If digital, do you have a private gallery online that you can share with friends and family?
• Are they posted to Facebook or a blog for public viewing? (personally I am not a fan of that... for privacy reasons)
• How long before you see the finished product?

This should give you solid information to make a short list of photographers. Keep in mind, while some of it should be very openly displayed on the website, if it's not.... ask! Don't call a studio or office and expect to be able to ask them all of this just on a random call, however. Photographers don't make money sitting around answering phones! Be respectful of their time, tell them your a bride or groom looking for additional information and you would like to ask them a slew of questions prior to possibly meeting, ask if they will schedule a phone meeting with you, or if they have 15-20 minutes to answer your questions now.  That respect will go a long way! Also, they may have an assistant or office manager answering phones... don't feel like you have to talk to the photographer only... its a good chance to get an inside look at the dynamics of the team. If they have time and the answers you need you might get more information from them!

Starting the Photographer Search

It really doesn't matter if your searching for a family photographer, commercial, or even wedding photographer there is a vast number to choose from and many different places to find them!

The Referral: First, look for a friend who has had a similar need, in our case someone who has gotten married in the past year or so. Ask, if they were happy with the service, quality, and if they could have changed anything what would that be? Look at their images.. they could be LOVELY but just not your "style". If you find a good referral but they are out of budget, or not really the style that your looking for, ask for a referral from THEM and let them know why. Photographers tend to know other photographers in different price ranges, styles, as well as others similar to them in case they are booked the day you need!

Also, ask other wedding vendors that you have already chosen... ask at the bridal salon, DJ, Cake maker... in many cases they will know or have cards on-hand even if they don't have first hand experience of the service.

Check the online ads: There are TONS of websites that list wedding services. Most the photographer has to pay to be a part of... but show sample portfolios and sometimes offer client reviews like SnapKnot , The Knot, Wedding Photography Select and One Wed.

I personally like The Wedding Wire you can not only review clients ratings and comments, but you can talk to other brides online in the forums! Super awesome for ideas and getting more information!

A great place to check also is PPA (Professional Photographers of America)  which lists a data base of its members. PPA offers education, certifications and hosts trade-shows for photographers. While not all awesome photographers are members, its a great place to look for a serious professional! Another great option is WPPI (Wedding Portrait Photographers International) being more specific you wont have commercial or landscape photographers clouding up the listings. Plus its a great start if your planning a destination wedding!

If your style lends towards photo-journalistic there is a site for that too! The Wedding Photojournalisic Association (WPJA) Links you directly to their members in your area. Founded in 2002 it is a "newb" in the world of Photo Associations, but they have some amazing inspirational images and solid reviews of their members! 

The Budget Finds: Many "good deals" can be found for someone starting out and working to build a portfolio... keep in mind you still want someone who will be professional with your guests, you wont find them at the bar, and trustworthy! You WANT to be able to find them after and get the images! You also want there to be quality images! Rather then trusting your images to little Bobby who has a camera and took photography in high school, check the local Art Institute, or Collage in your area with a Photography program. Go to the TEACHER and ask who they would recommend! Also, checking with local studio photographers who have / or have had interns, or might be going into that direction themselves is a really good bet! Please be careful tho, not every landscape photographer or portrait photographer can do an equally good job for you at your wedding!

Now... many people will suggest places like Craigslist - where you can place an ad or review ads... like classifieds. Since this is free for both... your basically opening yourself up to any number of scary situations, not just "have point and shoot and want to do weddings" but scammers, and other crazy people alike. There are too many other good places to search for me to ever recommend this... but if you do... make sure they have a website, client referrals and clients you can call to talk to, and ALWAYS meet in a public place, and NEVER meet anyone alone. (ok, mom rant over)


Google does a good job of finding photographers with websites or blogs in most areas, so you can do that as well just to get some names to look into! Before I go on to talk to you about the meeting, we are going to talk a little about research and questions to ask before you set a meeting. This will help you select your "top candidates" as well as not waste multiple photographers (and your) time by meeting with more then three.

I hope you keep coming back to check in as we continue our month of LOVE!

Wedding Photography Sessions Explained!

Since February is the month of love I thought I would spend some time talking about wedding, and couple photography! Today, I want to share with you some "hot" terms that you will be seeing as you start shopping for wedding photographers!

First, what kind of photography are you wanting? You should sit down and decide how much of your wedding photography budget should be spent on "other" sessions! Or, decide if other sessions can be budgeted out of your every day account! Here are some additional sessions, some photographers include in packages with your Wedding Day, some offer in addition, and some you will have to find someone else to do entirely depending on your photographer choices. Not every wedding photographer does, or should do it all!

 Different kinds of photography sessions:

Engagement Session: In this photo session photographers typically highlight  the couple’s personality. Locations can vary from the photographer’s studio to popular tourist spots in their hometown, back yards, or a special location that sets the tone.  The dress is  more casual than other wedding-related photo sessions. While the engagement sessions have been used for newspaper announcements, photo-wedding invitations and the popular photo guest book in the past, many are now choosing to use this photo-op to do "save the date" images. You can do an engagement session at any time during your engagement, and for any end purpose. It is a really good idea to schedule this session with your photographer for your wedding since it will give you a good idea of how well your personalities and styles work together. If you don't have a good experience with this session you may want to consider a different photographer for your wedding!

Bridal Portraits:  In this formal affair it is ALL about the dress. While this is typically done in a studio setting, some brides may opt for a 'clean" outdoor scene as well. While the formal name leans towards tradition it is perfectly acceptable to have some fun with it as well! For brides who want tons of pictures of their PERFECT gown that was chosen after careful and laborious consideration, this is a non-negotiable. This is also very popular with traditional brides, and traditional parents!

©Verte Photography / Image of Theresa J. of Theresa J Photography.com

The Wedding Day: You will want to be sure your contract includes times and addresses of where your photographer will be, and exactly what will be covered on this day.
Pre-Ceremony: This is everything that happens prior to the ceremony itself. Be specific in your needs here. It can include the bride getting hair and make up done, getting into the dress, to informal shots with attendants and family, for large weddings I have even suggested doing all the formal shots of the bride and groom separately that can be done, so any formals done after would include them both. Of course some couples will even see each other prior allowing all the formal shots to be done prior.
Ceremony: These are the images taken during the ceremony itself. You should check with your church or venue for rules regarding flash, and access the photographer will have.

©Verte Photography

Formals Bridal Party and Family: Even if your a non-traditional bride, you will find yourself doing some sort of images with your bridal party, and family members. The poses and scene will set the tone for how formal these images come out, but I suggest you do some just for the traditional family members and keepsake images.

©Verte Photography

Informal Portraits: These would be the crazy fun images, more for the bride and groom they can include anyone they wish, but it is kept low key and less posed (or at least less formally posed).



Reception Images: This is pretty much anything that happens at the reception. Typically I suggest the standard cake, toasts, first dance, etc... and maybe an hour or so of dancing... it is not necessary to have your photographer there for the "whole" party, one dancing shot looks much like the other. However, it depends on your day and if you have a "big send off" planned, how long the reception is etc.

Photo Booth: This is a HOT gig right now. Many people are using photo-booths as entertainment for guests, others are using it to put together a photo guest book. Some photographers will offer this as part of their service, some wont allow it at all. You really need to check with them if you are thinking this will be an option for you!

Day After: Shot the “day after” the wedding (although some are after the honeymoon) this is a great time saver if you don’t want to spend the majority of the wedding day taking pictures.  The bride and the groom are more relaxed, and it shows! This can be done at a family brunch, or for more casual family or private couple images. The "newest" trend is to do them as sexy, boudoir style images in a hotel room, just for the couple to enjoy.

Trash the Dress: Another type of day after session.  This varies from aggressive “trashing” with brides engaging in paintball or mud wrestling, to the more genteel trashing of walking through ocean surf or swimming in a lake. Since today it is becoming increasingly uncommon to pass a dress from generation to generation, this lets the bride have "one more day" in it and do something unexpected.

Boudoir: Typically this is just of the bride who wants to give her husband-to-be something private to commemorate the occasion, or even to celebrate the first Valentines day or Christmas together.

Additional Event Photography: Many couples want the wedding events captured with equal skill and talent as their wedding portraits.  While most photographers do not include these optional type of photo sessions, most photographers can and will  cover bridal showers, wedding rehearsal dinners, bachelor parties, etc.



It is really up to you to figure out what style, and how many sessions you will want. Work with your photographer, if they will be doing multiple sessions for you. Some will include an engagement shoot, or if you don't want that, they may offer a holiday session, or 1 yr anniversary session or something else instead!

You really have to balance your budget, with all the cool ideas and everything you want!

Photography Styles

Today you have more choices then ever before for "types" of photographers... how do you chose? So many times I have brides approach me and simply want to book for their wedding or event... and I have to slow them down and really make sure they know "my style".

It's really hard with people pinning ideas for photography images, and then expecting any photographer to recreate that moment. Let's forget the differences in equipment, knowlage, location, and everything else... just the difference in shooting style can dramatically effect how your images turn out.

So how do you know what "style" of photographer you should be looking for? Let's look at some of the popular words photographers use to describe themselves and then you can sort by what style your eye is most drawn to!

Traditional Portrait: (Classic style) This typically referrals to a more formal and posed images. Straight forward, well composed, beautifully exposed, and simple images with a focus on the people. This can refer to any location and is common with many  photographers. This photographer is typically on top of posing, adjusting hair, placing hands... very much at the forefront of the action directing each shot. While older generations will be more comfortable with this style, some modern brides feel it makes them look stiff and uninteresting. The trick is to find a photographer that you enjoy so you will remain relaxed even in a "posed" session.. this will lead to great traditional images!

Contemporary Portraiture: Much more relaxed and lends towards less formal images, this style can result in more spontaneous images. Capturing the spirit of fun, while still incorporating formal elements. The photographer may be less involved in every moment, allowing your personalities and interactions to shine, however they may still set up some shots, or adjust details as needed to improve the overall image. This photographer will tend to seek out unique locations, or angles in which to set apart your wedding from others. 

Documentary / Journalistic Style: In the classical sense, this style is completely hands off. It is a direct record of your day, typically without any posed images, or real input from your  photographer. A sort of fly-on-the-wall approach, where the photographer blends into the crowd and simply records the events.  

This can also be described as candid photography... but candid simply means informal, un-posed and most photographers utilize candid images for reception shots, so be sure to clarify if "candid photography" is mentioned!

This style can also be referred to when people think of images that take great care to take advantage of aperture controls to blur backgrounds, and add interest to images by having greater control over the camera. You will need to see the photographer's work to know WHICH he is really describing,  with this term, as they can produce drastically different results. 



Artistic: I am not personally a fan of this description, it seems to be used as a "catch all" however, when used "properly" this term implies individualism of the artist or photographer. Depending on photographer this may require a great deal of intervention, or none. It may be heavily altered images by Photoshop, or it could be entirely produced by camera, filters etc. You simply wont know what this term is implying without viewing the portfolio of this photographer. Please do your research here!


 
Glamour or Fashion Photography: This is more of a type of photography then a description of a style, but we are seeing it used more and more often as a description for  modern wedding images where the images have the look of a fashion magazine or what you would think of as a model being posed. Typically a lot of attention to detail, along with lighting is given priority to comfort. 

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Many photographers will describe themselves somewhere along these lines, or within combinations of these.... some come up with their own "labels", but for the most part everyone will fall in one of these categories or a combination of them.

Professional wedding photographers views their work as art, and the only way to know if you enjoy that style is to read the descriptions and view the portfolios. Keep in mind a portfolio is representative of "the best of" from that photographer, not "every shot".  It is perfectly acceptable to ask a photographer to show you a sample wedding, cover to cover so to speak so you can see their style from start to finish of the same day.

Regardless of if you are looking for a commercial photographer, Wedding photographer, or family photographer... I hope understanding these basic descriptions helps you weed through some of the multitudes of choices you have! 
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